Tips For Making Money Off Your TikTok Account
The covid-19 pandemic has changed a lot of people’s attitudes towards working a typical 9 to 5 job and undertaking university study. Most people are looking for freedom, passive income and a flexible lifestyle so that way they are ensured a healthy work-life balance.
If you create the right content and manage to captivate a big audience TikTok is a fantastic avenue for wealth creation and for some influencers that wealth is astounding.
Charli D’Amelio the worlds most followed person on TikTok earned $17.5 million through endorsements, television deals, and a clothing range, among other projects in 2021 alone.
However, unless you’re in the top 1 percent, the majority of people on TikTok will struggle figuring out how to carve out a stable income.
Here are three ways to monetise your TikTok profile and take a step toward making a living from content creation.
Brand Collaborations
It might seem at first that it’s going to be difficult to get in contact with top-tier brands but actually all you need to do is drop them a message on Instagram or find their marketing or influencer lead on LinkedIn.
What makes a channel attractive and a strong marketing medium is how engaged the community you have built up is.
The best approach is to look at your channel analytics especially the analytics associated with gender and location. You than need to think of the household brand names you know that sell to the same demographic.
When teaming up your first collaboration, it’s important to have a portfolio of your past collaborations so if it’s your first time, be prepared to reduce your rates to build your credibility.
Ecommerce And Online Stores
As much as brand collaborations are a strong means of revenue for creators, the frequency of them can be unpredictable, that’s why I suggest to all my talent that the ultimate goal is to build some form of controllable, scalable revenue.
Building a Shopify ecommerce site that consists of items like hoodies or t-shirts can be a simple way to make sales if you have a loyal audience. However due to merchandising being a very saturated market, think outside of the box and private label a unique product or build a subscription club for your fans for behind-the-scenes content on a site like Patreon.
Monetisation
With the rise of short-form content on TikTok, the other social media platforms like Instagram, YouTube and Snapchat have built competition and it comes with an incentive.
As a TikTok star you already make short form content then it’s best to diversify and repurpose your content on these other platforms.
